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Can you give me some search engine optimization/optimisation tips for my website?

Question by : Can you give me some search engine optimization/optimisation tips for my website?

Best answer:

Answer by timetesting
Tip no.1 – GOOD KEYWORD RESEARCH!

Using the wrong keywords is a BAD Idea – it can cuase you a serious headache as you will be spending both time and money trying to rank for keyterms, with the possibility of no – or a very low, ROI…

SO, to that end:

Visit: https://adwords.google.com/select/KeywordToolExternal

1) Put in keywords relating to your niche.
2) Make sure you have the country and language selected properly…
3) enter the captcha letters/code.
4) IMPORTANT – in the left hand sidebar, untick board, and TICK EXACT MATCH (and only exact match).
5) if you are targeting a specific country, use the ‘local’ results column… click the column heading to sort on that field…

6) Try to look for keywords of 1000 searches per month minimum (unless you are going for lots of long tail keywords, rather than just a few stronger ones).

7) Remember though, the more searches per month, often the higher competition and thus harder it is to rank for the keyterm… SO…

8) When you have a few keyterms with between 1000 and 10000 exact match searches, visit google.com (or google.co.uk – or your countries version!) and one at a time, search each keyword and see how much competition there is (how many results are in Google for a search on the term). Write it down next to each keyterm. AS YOU DO THIS FOR EACH KEYTERM…

9) As you do the above for each keyterm – check what other sites are on page 1 of google. In general if it is very big sites (wikipedia, bbc, .gov sites or even really big brands) then it may be a tough to rank for keyword… IF there are 1 or 2 ezinearticles etc on the 1st page of results, it may be easier to rank for…

10) Select the keywords over 1000 exact match monthly local searches (presuming you are going after traffic from your country – which is usually a good idea, especially at first) and with as little competition as possible.

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Blue Square Management are a web design and SEO Digital Marketing Agency based in Orpington and Bromley on the borders of South East London and Kent. We help businesses get more leads, increase sales and grow their businesses. Basically, Blue Square Management helps you get more phone calls and sell more products!We do by improving your search engine rankings and getting your found when people are looking for your products or services. We do this through online marketing, which includes SEO (Search Engine Optimisations), Local SEO, Web Design, PPC Management services, Online Reputation Management, Video Production Services, online Video Marketing and Social Media Marketing.Need help with your online marketing? Want more customers? Sell more products? Contact London & Kent's lead online digital marketing company, Blue Square Management to find out how we can help your business.