Windows 8 is coming, and Microsoft isn’t the only company hoping that it’s newest operating system is a hit with consumers. Chip giant Intel is betting big on ultrabooks — thin, lightweight laptops similar to the MacBook Air — and is investing big bucks to ensure that a slew of them hit store shelves as […]
Apple’s Mac App Store hits 100m downloads
Little more than a year ago, I asked the question, “Will the Mac app store change the desktop software landscape?“ The answer may not yet be obvious, but one thing is for sure: Apple’s attempt to bring the app store model to the desktop isn’t a flop. Yesterday, the company announced that less than a year after […]
Adobe ads bite back on Apple’s Flash war
If Adobe can position itself as an open platform advocate, it will be one of the great feats of modern marketing. The company has spent the last few years being bashed — and banned — from Apple’s mobile products. After Steve Jobs wrote an open letter explaining Apple’s distaste for Adobe’s product Flash last month, […]
Apple’s new VIP ad program gives iAds a tracking advantage
Apple may be charging a premium for placements on its new mobile ad platform, but it looks like brands that use iAds will also have access to features that no other ad network can deliver. According to an email sent to developers planning to advertise their apps within other iPhone and iPod apps, iAds is […]
