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Open Mon - Fri 09:00-17:00
Email [email protected] Call Now! +44(0)1689 602 248

Tag

Engagement
The future of Google’s greatest social networking effort to date, Google+, may be debatable, but the search giant hasn’t found it very difficult to lure brands to Google+. And for good reason: Google+ has been Google’s most respectable social effort to date and brands have learned that getting on board services before they get big...
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There are more ways now to consume your favorite television shows, movies, and on demand content than ever before. People are turning to their smartphones, tablets, and Internet connected TV’s to watch what they want, when they want it. For broadcasters, agencies, and advertisers the question is how are users engaging with this media and...
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IgnitionOne won a Econsultancy Innovation Award earlier this year for their work in web analytics and optimisation.  James Yancey is VP, Global Strategy at IgnitionOne, and we asked him about engagement optimisation… When you won one of our Innovation Awards for 2012, the judges said that you proved “engagement optimisation is a science, rather than...
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Nearly 70 percent of consumers who watched this year’s NCAA tournament did so on both a television and mobile device, according to a new study from Millennial Media and the Interactive Advertising Bureau conducted by Harris Interactive. More than 2,000 U.S. adults were surveyed about how they engaged with mobile devices during the tournament. Among...
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That’s Old News! [Infographic] This new infographic from Schools.com dives into social media and how it is quickly replacing traditional journalism as a widely used news source.  Highlights: Facebook makes up 59.5% of news consumed online Since 2009, traffic to news sites from social media has increased by 57% “5 Ways Businesses Are Using Facebook...
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