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Posted by randfish Yesterday, I filmed some quick thoughts on Google's Penguin update. You can find the full video on our Google+ page: In it, I cover a few unique items about Penguin: It's (weirdly) not focused on improving search quality It appears to affect some of the worst spam (but not all) and some...
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The final episode of our CPG Thought Leader series features Kevin Kells, the Industry Director for the Home & Personal Care vertical at Google. Over the past 5 years he has helped hundreds of brands enhance their digital marketing plans. Kevin also has rich experience as a brand marketer at companies like Revlon, Unilever, and...
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Posted by Modesto Siotos This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. Google’s actions against “overoptimised” sites have been intensified and it...
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The prediction that “mobile is going to be huge!“ has been over-egged for nearly a decade, but the past several years have erased all doubt that may have existed about the truth of this statement. In 2011 however, mobile “turned a corner”, according to Google at least. The search giant is, unsurprisingly, a big part of...
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If the challenge of working with Google’s Panda update is weighing heavily on your SEO copywriting mind, you’re not alone. Today’s video post addresses the ever more frequent reader question: “How do I write online copy for Google’s Panda update?” Check out both the video how-to and narrative at the SEO Copywriting blog: Want more...
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