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Open Mon - Fri 09:00-17:00
Email [email protected] Call Now! +44(0)1689 602 248

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Impressions
Two weeks ago, we shared a brief introduction to the basics of eCPM (aka, RPM), including how it’s calculated and what factors impact it. In the Part 1 video, AdSense optimization specialist Matthew Carpenter-Arevalo discusses key variables you can use to better understand eCPM performance, including CTR (clickthrough rate) and CPC (cost per click). Today,...
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“What is eCPM? What affects my eCPM? What can I do to earn a higher eCPM?” Effective cost per thousand impressions (eCPM) is the amount of revenue you can expect to earn from AdSense for every 1000 impressions shown on your site. Since eCPM helps you measure how well your ads are performing, we often...
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