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Email [email protected] Call Now! +44(0)1689 602 248

Tag

privacy
With all the negative attention that Facebook has received for its privacy approach recently, the media — and regulators — are especially sensitive about online privacy right now. But there’s another kind of site that is raising privacy flags. People search. These sites compile personal data without consumers’ knowledge. It’s just the kind of thing...
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Since its inception, Facebook’s approach to privacy has drawn ire from users. But those complaints don’t often effect the sites popularity, which has skyrocketed since its debut as Harvard’s online yearbook. However, Facebook’s latest expansion may actually have business repurcussions. Why? Because the site’s growth has slowed. Perhaps Facebook is starting to hit a saturation...
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Privacy issues have been the bane of behavioral targeters’ existence for awhile now. But how much impact have privacy advocates had on the industry? According to a new study from the Ponemon Institute, marketers now use behavioral targeting 75% less than they would like. That should be enough to strike fear in the hearts of...
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Consumers may enjoy interacting with friends, acquaintances and strangers across social media channels, but that doesn’t mean they trust them as a source of advertising. However, a new host of companies are connecting brands to consumers through their social connections. Just as behavioral targeting has come under fire for tracking consumers online without their knowledge,...
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