Open Mon - Fri 09:00-17:00
Email [email protected] Call Now! +44(0)1689 602 248
Open Mon - Fri 09:00-17:00
Email [email protected] Call Now! +44(0)1689 602 248

Local SEO Services

Local SEO For Small Business

Want More Local Business, Leads and Sales? You Need Local SEO Services.

To Get More Local Leads, Clients, Customers & Patients

You HAVE To Be Visible In The Google Maps Local 3-Pack

If you want your business to get more phone calls, leads and customers, the MOST important thing for you is to appear in Google Maps Local 3-Pack.

Even though you may be a local small to medium business (SME), people are still searching for your products and/or services online, whether that be from a desktop computer or a mobile device, your business website still needs to be optimised for Google MapsSearch Engine Optimisation or SEO for short.

What is the Google 3-Pack? This is where you see a group of three local businesses show up at the very top of Google search results or just below the paid ads section in Google Maps. This is also known as Google My Business.

Local SEO Services Company London Kent Blue Square Management
0%
of Google searches,the 3-Pack ranks in the #1 position

According to seoClarity in 93% of searches on Google, Google Maps 3-Pack ranks in the #1 position.

If you are a local business, it is VITAL that you rank in the 3-Pack as it tells the searchers that you are the most relevant to their specific need. At a glance, it provides all the relevant information needed for that searcher to get in contact with you. It also tells them:

  1. How local you are to them, and
  2. What other people are saying about you, in terms of reviews.

97% of consumers go online to find local services, and 82% of smartphone users use a search engine when looking for a local business.

Call us NOW on +44(0)1689 602 248 to find out more

Why is Local SEO Important

Being ranked in the top 3 of Google Maps is directly related to the buying decision and whether you are contacted or not. According to Research by Google 76% of people who search for a local business contact them within 24 hours, 28% of those leads either purchase a product from that business or hire their services. So, when your business is ranked in the top 3 of Google Maps 3-Pack, you have an extremely high change of getting more phone calls and sales of your services.

0%
of people who conduct a local search contact a business within 24 hours
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How Local SEO Services Help Grow Your Business

Yellow Pages is DEAD, long live online search engines! This means that your business needs local SEO to get found by your local customers when they are searching for your products or services. Local SEO services not only help get you found, but helps to grow your business in four crucial ways:

  • It improves your website’s ranking in the search results and in the local 3-Pack (Google & Bing)
  • Gets the best conversion rates of ALL local advertising channels
  • It helps potential customers find you more easily when they search for your product or services on a mobile phone, whether that is via online directories or social media
  • Makes sure your business is found on Google maps (Google My Business 3-Pack) and other navigational applications.

Google and other search engines, such as Bing, now understand that people are searching for specific products and services near them. This is why ALL businesses need local SEO. Over 50% of Google search queries have local intent. Why should this be important to your business? Quite simply, your potential customers are searching for your services or products  within your service area and you could be found by them if you employ this. Improving your rankings and getting into the 3-Pack you will see more website traffic and more leads for your business. Which in turn could lead to more sales, and business growth. Who doesn’t want more customers, clients or patients?

What is Local SEO?

So, actually what is local SEO? Local SEO (Search Engine Optimization) is about marketing your business online in your local area. Improve your company’s online presence, outrank your competition, increase website traffic and gain more qualified leads that are searching for a product or service near them, at the exact time they’re looking for them online.

A successful local SEO campaign will bring in more leads and sales from customers in and around neighbouring areas. If you are using Yellow Pages (or Yell.com), how is that working for you? Not getting the number of phone calls you want? Local Search Engine Optimisation can help bring in more calls and emails from your web site.

Local SEO Company London Kent Blue Square Management
Local SEO Listing Services London Kent Blue Square Management

Benefits of Local SEO Services

Hiring a SEO company or agency for local SEO services has benefits for your company:

  • Local SEO increases website traffic, leads and sales from local visitors – Getting traffic and leads to your website that is from another city, the other side of the country or even another country will NOT help or grow your local business. However, you can get more website traffic from people looking for local services in your area by using local SEO. 
  • Local SEO makes you stand out from your competition – Less than 50% of companies are using local SEO services properly. Which means there are huge opportunities for you and your business to stand out from the crowd. Be everywhere in Google/Bing maps, directories, social media and local search.
  • Increase online visibility for local consumers with local SEO – 97% of people search online for local businesses near them. 95% of those will NOT go to page 2 and beyond. Local SEO not only increases your search engine rankings, but your on-line presence.

Does You Need Help from a Local SEO Company?

If you answer “YES” to any of the following questions, then your business needs local SEO and should hire a local SEO agency.

  • You own a local business
  • You own a business with specific service areas
  • You own or run a franchise
  • You want more leads and sales
  • You want your business to appear in Google Maps 3-Pack
  • Your company provides services or has branches/offices in more than one town or city but does not provide a nation-wide service or sell products across the country.
Local SEO Agency London Kent Blue Square Management

Local SEO Services

Providing You Leads, Phone Calls & Email Enquiries
Local SEO Audit

Local SEO audit

Local SEO audit includes a NAP audit (Name, Address & Phone number) to line-up with Google My Business. Check off-site links & social media signals.

Local SEO Competition Analysis

Local Competition Analysis

Analysis of your local competition. Match, improve and beat your competitors’ local SEO strategy and win more customers.

Local SEO Website Optimisation

Website Optimisation

Optimise your website so it matches your local profile, services provided, include your NAP and reference local areas you service.

Local SEO Google My Business Optimisation

GOOGLE MY BUSINESS

Essential local SEO strategy. Set-up & optimise your Google My Business (GMB) listing. GMB goes hand-in-hand with your website.

Local SEO Citation Building

Citations

Build the number of citations across reputable directories. The more Google sees your NAP across the web, the more it trusts you.

Local SEO Content

LOCAL CONTENT

Content is “KING” is any Local SEO strategy. Local authoritative content is created to target those areas in and around your location.

Local SEO Link Building

LINK BUILDING

Create a local link building strategy to target the areas you wish to serve. Making you stand out from your competition.

Local SEO Online Reputation Management

REPUTATION

Use a reputation management system to turn 4/5 star customer feedback into Google 4/5 reviews. Market that to your social media.

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Local SEO Services Pricing and Packages

Every company and business is different. That is why our pricing and packages are designed specifically for you and your requirements. Not until we fully understand your needs can we give a price as this varies greatly from business to business. Some companies may only have a budget of £500 to £750 and only require a basic local SEO package, whilst others have a much larger budget of £10,000 that requires much more advanced services. Should a SEO agency provide you with a “standard fit” package, they probably won’t customise it to fit your individual needs and requirements. 

KEYWORD RESEARCH

A thorough keyword analysis of all the products or services you provide

COMPETITOR ANALYSIS

Complete a full competitor analysis of your service area

GMB OPTIMISATION

  • Set-up, create or claim a Google My Business (GMB) account if not already done so
  • Optimise FULLY your GMB account
  • Add business hours and services
  • Link your business website to GMB
  • Add optimised description

OPTIMISE YOUR COMPANY WEBSITE

  • Optimise your website for local SEO
  • Add Schema mark-up to improve local business listings

Why Hire a Local SEO Company?

The online marketing arena is saturated with SEO and internet marketing companies and agencies, all promising you to rank you #1 in Google. You probably get emails from such companies every day. Even I do!

We ARE different!

Unlike many SEO and online marketing companies, we like to think we are different. There are some who take your money and do the work, and there are some who don’t even do the work, we like to get to know you and your business – we take the time to understand your business and discover what you do. We want to work with you, not separately from you, to help promote your business by providing a personal service.

Ultimately, we understand that all you are really interested in is the phone ringing, getting emails from potential customers, getting people through the door (if you are a brick and mortar business) and getting more customers, clients or patients. We are exactly the same – we’re running a business too. We understand the pressures businesses are under every day. And we understand that you don’t really want to know how local SEO works, you just want leads!

We help you get more customers, increase sales and grow your business

Local Citations

  • Undertake a local SEO citation audit across all directories
  • Update local citations to include the “correct” NAP (Name, Address & Phone number)
  • Creating new citation listings
  • Manage and promote local directory listings

Local Content

  • Create relevant, geo-optimised content
  • Create local area pages that your business wants to target
  • Continual keyword research, looking to improve local search rankings as well as new opportunities

SEO Tracking

  • Track and monitor your calls, leads, keyword rankings and organic traffic
  • Track and monitor your competitors keywords
  • Track and monitor your top 3 local competitors

Reporting

  • Install, set-up and monitor Google Analytics on your website 
  • Install, set-up and monitor Google Search Console (Webmaster Tools) & Bing Webmaster Tools on your website 
  • Provide monthly reports on how your local SEO campaign is performing



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    Want More Leads and Sales For Your Local Business?

    Work with Our SEO Company to Grow Your Business

    If you’re looking for a “local SEO company near me,” you’ve come to the right place. If you want more leads, phone calls and sales from local customers, clients or patients, let Blue Square Management help your customers find you.

    To learn more about our local SEO services, fill out the contact form to arrange a call where we will discuss your needs and requirements, and to see whether we would be a good fit for each other. Alternatively, call Blue Square Management on +44(0)1689 602 248

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