Rob Walker is best known for his writing for The New York Times magazine and his book Buying In, which explores the relationship between consumers and objects. As an offshoot of that, he has also been working on a project called Significant Objects, which resells inexpensive thrift store finds on eBay at a steep markup....Read More

Internet marketing has changed the way business marketing is done. Many worldwide corporations have engaged in SEO for selling their services and products and have succeeded in achieving their business aims thru this. As search engine dynamics change, the search engine optimization practices also keep evolving. Of late, SEO for local audience is gaining momentum....Read More

“What have you Googled lately?” Ask anyone that question 10 years ago, and you would have gotten a strange look. But now, Googling is a part of life. When we need something, increasingly, we search for it on the Internet. From a branding perspective, Google has much in common with the Kleenex’s, Xerox’s and Rollerblades...Read More

Search engines are very complicated to comprehend. There is not a full explanation of how their ranking algorithms work. But the fact that the average person does not intuitively know how to crack algorithms of the search engine results in all the same questions, which are typically variations of: “How do I get my...Read More

Since I have noticed that many webmasters out there are struggling with search engine optimization, link building and converting their visitors into valuable customers, I have decided to write a series of articles covering some basic and some more advanced approaches to online marketing. Today we will take a look at some of the...Read More