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Google Warning Update : Google Chrome Security Changes Coming

Secure Your Website Before You Loose Business

Google Chrome SSL HTTPS Security Update 2017
Google Chrome SSL HTTPS Security Update 2017

As mentioned previously in the “Google Chrome Security Changes Coming” article, Google is making a major update to its forth coming release of Google Chrome 56; they are going to get tough with their warning messages to website visitors. This is an imminent release.

Google also has plans to go further by showing a huge red warning message to all website visitors when they detect a “not secure” connection, which could quite easily frighten visitors away from websites. This could have huge implications to your business.

What is a Secure Connection?

A “secure” connection is usually denoted with one of those little green locks that you see next to the URL in the browser, and the URL itself starts with https:// instead of http://.

If your website collects any kind of personal information (including email addresses on your opt-in pages) you should seriously consider switching your website over to a secure connection so that your visitors won’t be scared by a warning message from Google Chrome.

Useful Resources About Secure Connections

Here are some resources that may help you with the process of converting your site over to a “secure” connection:

1.    Here’s an article on Google’s Security Blog titled “Moving Towards A More Secure Web“.
2.    Below is video from Google that dispels some of the old myths about https.

3. Here’s an article that offers advice on how to enable HTTPS on your servers from Google.

SEO Benefits For Having a Secure Connection

Another reason why you should consider switching your websites over to a secure connection (https://) is that a number of recent SEO studies have found that websites that use a secure connection actually tend to have higher search engine rankings than websites that don’t use a secure connection.

In order to enable a secure connection on your website you’ll need to get a special certificate that is issued by a Certificate Authority (CA).

There are many Certificate Authorities that will charge hundreds, even thousands of pounds for a “secure connection” certificate.

However, last year a non-profit group started a “Let’s Encrypt” project where they offer “free, automated, and open Certificate Authority” for your website, so, you may want to check out the free “Let’s Encrypt” before you hand over you hard earned cash for a certificate from someone else.

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About the author

Blue Square Management are a web design and SEO Digital Marketing Agency based in Orpington and Bromley on the borders of South East London and Kent. We help businesses get more leads, increase sales and grow their businesses. Basically, Blue Square Management helps you get more phone calls and sell more products! We do by improving your search engine rankings and getting your found when people are looking for your products or services. We do this through online marketing, which includes SEO (Search Engine Optimisations), Local SEO, Web Design, PPC Management services, Online Reputation Management, Video Production Services, online Video Marketing and Social Media Marketing. Need help with your online marketing? Want more customers? Sell more products? Contact London & Kent's lead online digital marketing company, Blue Square Management to find out how we can help your business.
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