What Should We Expect In The Next Few Months In Terms Of SEO For Google?
In the latest video from Matt Cutts and Google Webmasters, Matt talks about what to expect in the forth coming Penguin 2.0, in terms of Google web spam
Matt Cutts talks about:
- People should create a great website with quality content
- Penguin 2.0, which is going to be more comprehensive than Penguin 1.0
- Looking at “advertorials” that violate Google’s quality guidelines
- Specific queries that tend to be spammy, such as “Pay day loan” queries
- Deny value to link spammers
- More sophisticated link analysis
- Hacked site detection
- Helping authority authors in a specific niche
- More information available to webmasters
