It’s been nine months since I wrote the original Ultimate Guide to the Facebook Edgerank Algorithm. I was amazed to see the reaction to the piece. It clearly seemed to strike a chord as it went on to be the most popular guest post on Econsultancy in 2012. But a lot has changed since then...Read More
The notion that together search and display advertising can be greater than the sum of their parts is nothing new. But when it comes to actually making them greater than the sum of their parts in the real world, large marketers are apparently having some trouble. That’s what Forrester Consulting found in a study that...Read More
