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Open Mon - Fri 09:00-17:00
Email [email protected] Call Now! +44(0)1689 602 248

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It should come as no surprise that 97% of the top 250 internet retailers have a Facebook presence. However, did you realise that 61% of them have a Pinterest account? Or that just 67% are on Google+? Social analytics firm Campalyst has pulled together this infographic to reveal how the top internet retailers use social...
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A couple of years ago my colleague Jake Hird compiled a bunch of horrible online ad placements, which amused and appalled us in equal measure. Since then we’ve spotted a few more. Some of them are the stuff of nightmares. I’m a big believer in targeting ads, and I hate the shotgun approach that the...
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National Rail Enquiries unveiled its new journey planner app this month and quickly clocked up more than 100,000 downloads. The iOS and Android app is free to download, though there is an a-free version for £4.99. It offers live travel information and the ability to plan journeys ahead of time. NRE doesn’t sell tickets directly...
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Augmented reality ads are slowly making their way into the mainstream, with more and more brands using the technology to engage consumers with hidden digital content. We’ve reported on several major brands using AR for marketing campaigns, including Waitrose, Nestle, and Tesco. However, while marketers are all too keen to trumpet their AR trials, stats...
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A majority of UK consumers (55%) would prefer to see more relevant ads served to them online, while 52% are happy to see ads as they appreciate that it allows them to access free content. However, though 48% presumably aren’t happy to see ads, just one in ten would pay for ad-free content.  A study...
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