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Welcome to episode 26 of Blue Square SEO & Digital Marketing Podcasts. In this episode I talk about the top 4 advantages and benefits of using video marketing for your business, however large or small.
You will discover the following 4 video marketing benefits and the importance of video marketing for your business:
Listen to this podcast to learn more …
Here are a few some statistics about pay-per click advertising:
Hello everyone and welcome to another episode of Blue Square SEO and Digital Marketing Podcast. I’m your host, Paul Birkett, from Blue Square Management, and in today’s podcast I’m going to be talking about the top 4 advantages and benefits of using video marketing for your business, however large or small.
INTRO
Attaining page one rankings for your website on search engines such as Google, Yahoo, Bing and other search engines has become far more difficult recently, especially if your business is in a very competitive market. And can take anywhere from a few weeks to many months.
However, creating a video with the same keywords can get ranked within hours or sometimes minutes of being uploaded.
So if you’re looking for quick SEO results, include video marketing as part of your SEO campaign.
Video is more appealing to customers especially when demonstrating how a product is used or when the actual business owner is in the video.
Researchers have understood that people take in information better when it’s presented in a visual format than just a page or words.
Little wonder that YouTube gets over 2 billion video views per day.
So, video marketing creates more user engagement and understanding about your business.
The beauty of video marketing is that it integrates well with social media, which has proven to be extremely popular in the recent past.
No Facebook business page is complete without video content and video has a stronger viral effect than just plain text updates.
If you look on the most popular Facebook fan pages, video is definitely a key component of their strategy, so apply the same technique and boost your social media marketing.
Video Marketing is one of the cheapest forms of online marketing and is something a business owner can do by themselves with basic equipment even when on a tight budget.
Even with just your smart phone, you can record a basic video about your business and upload it to your Facebook business page or YouTube channel.
Video Marketing is an affordable option compared to expensive TV commercials.
I hope you found this episode helpful and see you in the next Blue Square SEO and Digital Marketing podcast.
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