Blue Square Management are pleased to announce the publication of issue 56 of our free online digital marketing magazine iSquare : The Online Marketing Guide For Small Business, where you can get the latest digital marketing news to help grow your business.
In issue #56, we discuss:
Who cares about marketing trends, right? If that’s your attitude, I get it. But the truth is… If you’ve been ignoring all trends in favor of the tried and true, then guess what? Now is the time. 2024 is the year to shake things up. With that in mind, here are 7 trends that you can no longer afford to ignore in 2024.
Has your organic traffic taken a nosedive lately – or if not a nosedive, at least a significant dip? There’s a reason for that. Google tweaks its search algorithm all the time. Some updates are small while others are major. And, Google’s E.A.T. update, caused some previously top-ranked sites to lose more than 50% of their organic traffic overnight. Yikes. So what Does E.A.T. Stand For? We will reveal everything you need to know starting on page 9
What do you think of when you think of artificial intelligence? If your thoughts veer to the ominous HAL in 2001: A Space Odyssey, you’re not alone. But in my opinion it’s a mistake for small business owners to avoid investing at least a little bit of time and money in AI. It’s a trend that’s here to stay. But there are some serious risks to using AI too and it’s important for you to understand both the pros & cons so you can make an informed decision about whether AI is a worthwhile investment for your business.
Not using Facebook video for advertising? I’m not going to beat around the bush. You’re making a mistake. In fact, I think Facebook video marketing may be the single best way to increase conversions and sales for your business. Just a few years ago, video marketing on Facebook was seen as cutting edge. Now, it’s the norm. If you’re not doing it, you are losing customers to your competitors. It’s just that simple. We’ve put together some tips for a successful campaign.
Do you want to discover a load more free ways on how to market and promote your business with digital marketing? Take a look at the previous issue of our free digital marketing magazine, iSquare.
Just click the button below where you will be taken to the sign up form. Add you name and email address and press submit. It’s that easy. Then just confirm your email address and you will be taken to a confirmation page where you can download Issue #1. Future issues will be sent automatically to your email in box. You not only get the free magazine but you will be kept up to date with all out latest news, advice and tips on digital marketing and how to promote and market your business online to get more customers or sell more products.
You can find previous issues of iSquare magazine here: