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Email [email protected] Call Now! +44(0)1689 602 248

5 Ways To Get New Customers Fast

Attracting new customers, clients or patients is difficult but is a must for any business, but it’s far from easy. Not only difficult, it can be costly too. Research has shown that it can be up to 10 times more expensive than retaining a current customer or client.

However, not all customer attraction strategies cost the earth. Below are 4 low cost ways to get new customers and clients and help grow your business.

How To Attract More Customers To Your Business

How To Attract More Customers To Your Business

1 Update Your Audience Research

You know who is interested in your products or services. If you are going to understand how to bring more customers to your business you need to undertake audience research. You can do this by:

  • Checking your website analytics and look for new trends
  • Creating a customer survey and email it to your list. You do have an email list, right?
  • Create a Social Media survey

These will help you fine tune and target your audience.

2 Know Your Competition

Both you and your competition are targeting the same audience. Knowing what they do and how they do it can give you the advantage. Tactics include:

  • Monitoring your competitors social mentions
  • Undertaking a complete audit of their websites
  • Analyse their blogs and other marketing material

Ongoing competitor research will mean you know exactly what they are up to.

3 Focus on the Benefits, Not the Features

Let’s be honest, a potential customer or client doesn’t want to hear you boasting about your products or services. They want to know how its going to help them. You can list the features, but you should concentrate on the benefits. Think about the customer’s problem and how your product or service can help them.

4 Create a Referral Program

Don’t forgot about your existing customers. They already know how great you are and what a wonderful service you provide, so use them. The thing is not to assume they are spreading the good word about your business. Putting a referral program in place can bring in stream of new customers or clients.

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How To Get More Customers FAQs

How to Get Your New Online Business Noticed

Firstly, you should focus on the value that your business offers. Think about the benefits why someone should come to your online business rather than the features. Secondly, hold a giveaway or contest and promote this online via your Social Media, including Google My Business. Thirdly, create great articles about your niche. Become the “go to” expert. If you provide great hints, tips and advice and people to start to follow, they will eventually become customers.

How Do You Attract New Customers

There are many ways to attract new customers, but first you need to:
1. Identify your perfect customers, clients or patients
2. Find out where the hang out e.g which Social Media platforms do they use, do they hang out in forums etc
3. Understand every aspect of your business
4. Position yourself as the expert, the “go to” person in your field, niche or market
5. Partner up with services that compliment your business

How do you attract customers online?

Getting found online is not easy. Just because you have a website does not mean that your customers will find you easily. There are many ways to improve your online visibility making it easier for people to find your services or products. These include:

1. Keyword research is NUMBER 1…find out what your customers, clients or patients are searching for and then optimise your website and content for those words and phrases. This then goes to number 2
2. Improve your online presence by improving your SEO or Search Engine Optimisation
3. Creating a blog and offer hints, tips, news and offers about the products or services that your provide. Do not always be salesy. Offer great content. Then syndicate your blog posts via your Social Media
4. Use video to market and promote your business. Create a YouTube channel, upload videos, add them to your website and syndicate via your Social Media
5. Build a great 5 star reputation

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About the author

Blue Square Management are a web design and SEO Digital Marketing Agency based in Orpington and Bromley on the borders of South East London and Kent. We help businesses get more leads, increase sales and grow their businesses. Basically, Blue Square Management helps you get more phone calls and sell more products! We do by improving your search engine rankings and getting your found when people are looking for your products or services. We do this through online marketing, which includes SEO (Search Engine Optimisations), Local SEO, Web Design, PPC Management services, Online Reputation Management, Video Production Services, online Video Marketing and Social Media Marketing. Need help with your online marketing? Want more customers? Sell more products? Contact London & Kent's lead online digital marketing company, Blue Square Management to find out how we can help your business.