Mobile device users search for products and services by the thousands, every few seconds. A recent Google report states that there is a continual 130% annual growth on the amount of people utilizing their mobile devices and this growth volume is going to be increasing exponentially within just the next few years. Starting with your marketing campaigns now will make sure you have an edge on the competition that will keep you at the top of your industry.
The first most important thing to keep in mind about mobile marketing is that search engine optimization for your site and mobile site should remain a priority throughout all other efforts you make. This includes making sure your business is ranked highly in Google and Bing and that you are making full use of Google Places (now known as Google+ Local) especially if you cater to local customers. Here you can list your business, including all the relevant contact information, photos, videos and business hours and will allow you the option of promoting your business with Ads. People can also find, share, rate and recommend your business to their friends with a click of a button and because mobile device users are looking for that type of information, it is a great idea to make sure your company shows up with the best information possible. In fact, even if you cater to a worldwide market, having a presence on Google Places can still help you show up better in the search engines. As you concentrate on keeping your business ranked highly in the most popular search engines, you can turn your focus to marketing ideas for your mobile target market.
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If you do not think mobile marketing is going to benefit your business (whether it be a small, medium or global business), check out this page about why mobile marketing for small businesses should be part of your marketing strategy.
Check out the FAQ page for mobile friendly sites.
If you want to get more leads, increase sales and grow your business, with mobile marketing, call 01689 602 248 today or email us.
We have a number videos aimed to help small businesses with their online marketing. The videos cover SEO, Social Media Marketing, Website Design, Video Marketing, Reputation Marketing, Mobile Marketing and more; all designed to offer useful hints, tips and advice for small to medium business owners. These can be found on our online marketing videos for small businesses page.
Blue Square Management
9 Grange Rd
Tel: 01689 602 248
Email: [email protected]