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Open Mon - Fri 09:00-17:00
Email [email protected] Call Now! +44(0)1689 602 248

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brands
Last week, we had a chance to talk to Jay Miletsky, CEO of MyPod Studios. Launched October 2010, MyPod Studios was created to provide an alternative to the current video networks with content curated by the MyPod team. Miletsky shared with us his top tips on how brands should create video content on the web...
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When Zynga shelled out $ 200m for OMGPOP, the maker of Draw Something, the social gaming giant was buying what was, at the time, the owner of the hottest mobile game in the world. But despite its popularity and the fact that it was generating hundreds of thousands of dollars each day in revenue, the...
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Brands need to learn to “close the viral loop” to encourage users to share their content, according to Facebook director of platform partnerships Christian Hernandez. Speaking at TNW 2012 in Amsterdam, Hernandez said that, in order to properly make use of Facebook’s 500m daily users, brands must make sharing content easier. And the way to...
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Few social media companies are as controversial as Klout, which seeks to measure the influence individuals have within social networks. For some, the company, which has raised tens of millions of dollars in funding, is the “standard for influence” it describes itself as. Others are more skeptical, questioning the ability of any company to truly...
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Online video consumption has doubled in the space of a year, and this rate of growth may well continue for some time to come. It provides brands with a huge opportunity to engage consumers. Smartphone penetration has helped, though I think the real reason why online video is doing so well is linked to the...
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