Different news outlets have been discussing if Facebook is weak in mobile, and that it needs to do more to address this issue.  The question here is, if Facebook is actually really weak in mobile. As we have analyzed on Socialbakers, Facebook has 488m mobile users. Most of the traffic actually on smartphones, where you...Read More

Despite its relative youth, Google+ now has over 100 million signed up user accounts and many big brands have at least created a presence on the site.   But you might expect major media sites to be leading the way, given the potential to share content and drive traffic. So how well are national newspapers...Read More

Facebook has built a multi-billion dollar ecosystem with its application platform, but much of the growth of that platform has been driven by social games created by companies like Zynga. In an effort to help the 900m-plus Facebook users discover apps of all shapes and sizes, and create new monetization opportunities for app developers, Facebook...Read More

  89% of UK consumers think that the EU cookie law is a positive step, though 75% had not heard of the e-Privacy Directive before they were surveyed.  Funnily enough, a similar proportion of marketers (82%) in a recent Econsultancy/Toluna survey think the opposite and view the cookie law as a real threat to the...Read More

Thanks to supportive venture capitalists with deep pockets, some of the most prominent startups in recent years have been able to put off the ‘making money’ part of creating a new business. But no business can survive forever without a revenue model, and for Foursquare, it looks like it’s time to make money. Last week,...Read More