Blue Square Management are pleased to announce the publication of issue 39 of our free online digital marketing magazine iSquare : The Online Marketing Guide For Small Business.
In issue #39, we discuss:
Here’s a secret that a lot of entrepreneurs don’t know: Authority is not something other people bestow on you. It’s something you can build. That might surprise you. But it shouldn’t. Why is authority important? It’s very simple. When you have authority, people listen to what you say. They value your opinion – and when you tell them to buy something, they’re likely to do it.
Your website content sucks. Ouch. That’s painful to hear, but it’s also probably true. But you’re not alone. Most small business website content sucks. The good news is, you can make it not suck. The most difficult part is evaluating your content with a critical eye and acknowledging that it’s not working. Here are seven signs that your content isn’t pulling its weight.
Google Searches have changed a lot in the last four years. Mobile searches have overtaken desktop searches and Google has prioritized local searches over non-local. These two factors, combined with a rise in voice search, have changed the ballgame when it comes to ranking for local searches on Google. Understanding what factors influence “Near Me” results can give you an edge.
If you’re an inexperienced marketer, and trying to grow your presence online it’s a virtual certainty that you’re missing opportunities – and sales – because of the marketing choices you’re making… Yikes! Most small and medium-sized business can’t afford to give sales away. So, with that in mind, let’s talk about how you can tell if it’s time to outsource your marketing to a marketing agency.
Do you want to discover a load more free ways on how to market and promote your business with digital marketing? Take a look at the previous issue of our free digital marketing magazine, iSquare.
Just click the button below where you will be taken to the sign up form. Add you name and email address and press submit. It’s that easy. Then just confirm your email address and you will be taken to a confirmation page where you can download Issue #1. Future issues will be sent automatically to your email in box. You not only get the free magazine but you will be kept up to date with all out latest news, advice and tips on digital marketing and how to promote and market your business online to get more customers or sell more products.
You can find previous issues of iSquare magazine here: