Blue Square Management are pleased to announce the publication of issue 61 of our free online digital marketing magazine iSquare : The Online Marketing Guide For Small Business, where you can get the latest digital marketing news to help grow your business.
In issue #61, we discuss:
If you know anything at all about marketing, you know that it’s rare for a first-time visitor to a website to buy anything or even fill out a subscription form. It’s what they do on their NEXT visit – and the one after that – that will determine whether you’ve gained a new customer. Makes sense, but it never ceases to amaze me how many businesses don’t focus on repeat traffic. But, that’s about to change. In this article we’ll share 5 fool proof ways to get those first-time visitors BACK to your website so you can make some money.
Engaging means capturing someone’s attention – connecting – and having a conversation. Not easy to do on the internet, particularly when there are millions of other things clamouring for attention at the same time. But, that doesn’t mean it’s impossible. It just means you need to try a little harder (and be open to a few suggestions)… Here are 7 simple conversation starters to get your audience talking to you.
SEO changes are coming one after another – like waves. And in 2025, you’ve got two choices: sink or swim. Sound dramatic? Maybe it is. But the truth is that it’s getting more and more difficult to stay on top of the shifting tides of SEO. Google’s updates its algorithm regularly and doesn’t share the changes – and if you want your website to stay visible and maintain its rank, you’ve got to be ready to move with the current. So, with that in mind, here are the biggest SEO trends of 2025as I see them – and some tips about how to use them to your advantage.
Is your website showing its age? Let’s face it. Many of us look at website redesign as a hassle. If our current websites are up and running – even if they’re not perfect – we put off redesigning them because we think it’s not a priority. Having an out-of-date website can erode trust with your existing customers and make it difficult to attract new ones. So… Does your site need a facelift in 2025? Here are 10 sure-fire signs that it does.
Do you want to discover a load more free ways on how to market and promote your business with digital marketing? Take a look at the previous issue of our free digital marketing magazine, iSquare.
Just click the button below where you will be taken to the sign up form. Add you name and email address and press submit. It’s that easy. Then just confirm your email address and you will be taken to a confirmation page where you can download Issue #1. Future issues will be sent automatically to your email in box. You not only get the free magazine but you will be kept up to date with all out latest news, advice and tips on digital marketing and how to promote and market your business online to get more customers or sell more products.
You can find previous issues of iSquare magazine here: